Our Mission

Transformative coaching, training, and consulting to support sustained behavior change

About

Breakthrough Perspectives designs and delivers innovative, world-class, training, coaching, and consulting services to primary care providers, medical educators, small and medium clinical practices, and medical institutions to transform healthcare delivery practices. The company was founded by Dr. Catalina Triana, and Martín Gutierrez headquartered in San Francisco.

Catalina Triana is a physician leader in team-based approaches to primary care and nationally recognized Motivational Interviewing trainer. Dr. Triana is also a faculty member of the University of California, San Francisco, School of Medicine for the Northern California Faculty Development Fellowship.

Mr. Gutierrez is an entrepreneur, business leader and Motivational Interviewing trained executive coach, business and technology strategist, and market developer. For more than two decades, Martín has had a successful track record in coaching and leading teams developing high-impact strategy based on market insight, and executing global go‐to‐market programs.

 

 
 

About Catalina Triana, M.D.

Dr. Triana is a practicing family physician, a leader in medical education and a motivational interviewing trainer. She graduated from the University of Texas Medical Branch in 2002 with residency training in family medicine and fellowship training in behavioral health. Dr. Triana was a faculty member in the Department of Family Medicine at the University of Texas Medical Branch for 11 years. During this time, she became a nationally recognized motivational interviewing trainer (MINT) and incorporated those skills into the Behavioral Health curriculum for residents at her program.

In 2014, Dr. Triana was recruited as a leader to start a new family medicine residency at John Muir Health, a UCSF affiliated program. Dr. Triana launched the family medicine teaching practice and integrated behavioral health program at John Muir Health residency. Additionally, Dr. Triana is a UCSF faculty member for the Northern California Faculty Development Fellowship.

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About Martín Gutierrez

Martín is an entrepreneur, business leader and Motivational Interviewing trained executive coach, business and technology strategist, and market developer.  His passion is enabling entrepreneurs and executives to deliver new experiences to market, solve business challenges and find new growth.  For more than two decades, Martín has had a successful track record in coaching and leading teams developing high-impact strategy based on market insight, and executing global go-to-market programs.  Martín is a pioneer in communications platforms, mobile technologies, and integration of behavior science to enable self-advocacy, and healthy, sustained desired outcomes.  

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